Some Points You May Not Know About Managed Cloud Services
Cloud services is a service provided for users by a cloud service provider in which the users can store information on a server through the internet instead of the company (user) having its own server. Instead of a company to have its own server or data center, they may decide to rent storage from a cloud service provider. The data stored is managed, maintained and backup routinely. The hardware and software for storage of data are provided by the cloud service provider. They are not relevant to the user who will access the server. When a user or an organization perform computing functions on a system that is located on the internet, it is known as ‘cloud computing’. Some examples of cloud services are email services, database processing, data storage etc.
The following are some of the points you might not know about cloud services:
Many a time, you might have done cloud computing and you may not know. For instance, if you have a Gmail account, and then decide to store some important files, music, pictures and so on, you have used cloud computing. You have stored your files in a cloud. The Gmail account is connected to a server, once you save any information to your account, it stores on the server and this is done through the internet. Therefore, that Gmail account has provided you with cloud service. If you are using a Gmail account, yahoo account, Facebook, Instagram or you access a website on the internet, they are all part of cloud computing.
Cloud computing is not a new term. It has been around since the 1900s when computer bureaus allow companies to rent time on a mainframe instead of the companies buying one. Back in the 1900s, ADP Payroll Services used cloud computing. This firm signed up companies to take the recurring task of cutting checks out of businesses’ hands and automated it using the web.
Cloud services have been a source of help to many small business enterprises. These small businesses may not be able to set up a server and, also pay IT personnel to help run and maintain it, but with the cloud service, these small businesses could save all their information on the cloud. All they need to do is to pay for the service provided. They don’t bother about buying servers, updating applications, and operating systems. Even some individuals use the cloud to promote their business. For example, a software programmer could do a cloud freelancing that is, if the programmer does freelance programming jobs he will need the internet for other people perhaps potential customers to see it.
The cloud is a source of receiving information. Information is available to people through cloud computing. Some of this information has been an eye-opener for many people. News from one part of the world can be seen or heard in other parts of the world through cloud computing.
Cloud service is not limited to just manage the storage and accessibility of the company’s information. They can also offer other services such as supplying companies with software that they need via the web. Business owners don’t need to worry about updating their software regularly neither do they worry about their business security. Cloud services update the software in a routine manner and, also take control of the security by backing up the company’s information on a regular basis without involving the business owners. Also, cloud services are more secured as they can afford to employ and pay expensive IT personnel and other resources needed to ensure proper security.
Another thing you may not know about managed cloud service is that employees of a certain company can work together and consult each other from any location. The company data can be linked to any of the employee’s technical device and it will routinely sync the information on its own, so they don’t have to worry about saving the documents. Employees of a company in different locations don’t need to travel down for a business meeting. Through cloud computing, they can talk to each other or view the same document at the same time.
Just as anything that has advantages also has disadvantages, cloud services also have its own demerits.
The following are some of the demerits of cloud services:
A company that has its personal data stored in the cloud cannot access the physical IT infrastructure. Although users have control over cloud services, they cannot have access to the IT infrastructure. This is done mostly for security reasons, as data is safer with cloud service provider than with other users to avoid leakage of information. IT department of a company should understand their responsibilities and the responsibilities of the cloud service provider. They should know the provider’s level of support and, also know their own role to play.
What you should also know about cloud service is that they sometimes face the problem of downtime. As cloud computing is based on the internet, service outage may occur anytime. If it happens to a company, it is a big disadvantage to that company. Although a company may be able to battle this problem by implementing a disaster recovery plan in line with their business.
Another demerit is that cloud services are vulnerable to attack. They may suffer severe attacks and security breaches because cloud computing is run as a public service. A company can deal with this by making sure that they are up to date with cloud security best practices. Security should be the major aspect of all IT operations.
Cloud services could be expensive especially if it is a short-term project. Pay-as-you-go services are more flexible and easier to manage, but at times could be more expensive. Although, a business firm or company could check out different offers to know what suits them best or they could create alerts to track cloud spending.
Many organizations are benefitting from the service that the cloud offers today. Cloud services have come to stay, and it will remain because if we weigh both the merits and demerits, the merits of cloud service seem to gain the upper hand and the demerits can be dealt with. Before one can embark on using the cloud service, one has to do homework on cloud services, one has to be sure that cloud services suit his needs, not because everyone is doing it, but because that is what they need.
Vulpith Blog Admin, Aug 03, 2018
Reasons Businesses Need To Embrace The Freelancers
With the improvements in the economy, it has become hard for the businesses to find the right talent. And finding that talent locally is even harder when each company wants to compete with the nearby businesses in recruiting the best talent.
What makes the things even more complicated is that the skilled professionals are leaving their workforce in order to gain more flexibility for working hours and salary. They prefer to work on the projects they are proficient in and can deliver their best as it helps them in getting their work recognized, appreciated and valued. Freelancers, who are experts in their fields, can earn a lot more than the salaries they are normally paid.
However, despite the fact that there are over 42 million freelancers in the US, the companies are not prepared to hire freelancers. Freelancing is still a side stream that companies want to utilize in the hour of need only. But if utilized properly, the trending gig economy can help the businesses in a number of ways.
Here we have mentioned the ways the businesses can be benefited by hiring freelancers.
The flexibility of trying out the workers before hiring them
By hiring freelancers, businesses can escape the commitments they need to make with the salaried workers. They don’t need to hire the professionals permanently like they do while hiring office staff. They can hire a professional to work with them for a particular time period until the project is completed.
They can continue by extending the job offer in the case they are satisfied with his work and have more projects for him. It means businesses get a chance to check the work of freelancers before hiring them permanently.
Businesses need to pay freelancers for the work, not for the hours
The permanent office staff shows up each day and completes a specific number of hours on the desk. Though they need to do the assigned work in that time period, there are no hard and fast rules for them. To say in simple, businesses pay them for the time they spent working in the office, not for the actual work they do.
The case is just the opposite when businesses hire freelancers. No doubt the remote workers also need to be available for the particular number of hours, they are paid for accomplishing the set goals rather than being paid only for the hours they completed.
Businesses get a wide choice while hiring freelancers
Unlike hiring office staff, businesses are not restricted to find the talented professionals locally when hiring freelancers. They have a wide talent pool to choose from as they can hire freelancers from any part of the world. They can try out professionals by assigning them a project and can make a decision for their permanent hiring on the basis of performance.
Freelancers enable the businesses to afford a higher level of expertise
Since freelancers are charged by the projects they work on or by hours, businesses can afford great expertise as compared to the one they get by hiring salaried workers. They can hire highly-skilled professionals and get complex projects completed within the same or lower budget they pay to the permanent office staff. They can compare the options and choose the one that meets their needs and fits their budget the best.
Businesses can save on office space and utilities
Freelancers often work from home or you can say remotely. They utilize their own space and utilities for completing the task, regardless they need a laptop, an internet, a particular software or anything else.
Thus, along with saving on the salary (you can say payment here), the businesses can also save on the office space and utilities which otherwise they would need to provide to their office staff. Also, businesses don’t need to provide freelancers with the benefits they provide to their regular staff.
Businesses can put freelancers on hold when required
There arrive the situations when businesses are tight on budget. In such a scenario, they can put the freelancers on hold without any issue. They can pause the project and can resume back when they are on track with their budget. Thus, they do not need to make tough decisions of terminating the employees just because of the budget.
It also means that the businesses which are just starting out or which cannot afford the full team due to their low budget can rely on freelancers for getting their work done. They can be hired for a single or multiple projects and on short or long-term depending on the requirements and especially on the budget.
Hiring freelancers is faster than hiring permanent office staff
When it comes to hiring an employee, the hiring process goes longer. Businesses need to go through a number of profiles, contact them, schedule interview, compare them on the basis of skills and salary, check their availability and finally wait until the selected employee resigns from his/her current job. The process takes 1-2 months normally. Thus, it is not feasible in the case companies need immediate joining.
This is where freelancers provide more flexibility to the businesses as they can start work immediately after they pass the interview and are selected for the job. Also, the freelancers have the freedom of working for more than one clients at a time. So, locating and hiring a freelancer is much faster than hiring a permanent office employee.
Training costs are almost zero with freelancers
When businesses hire freelancers, they are ready for starting the project immediately knowing what the task requires. It means they have the skills required for a particular project.
Freelancers apply for a job only when they have the skills to do it effectively because they know that they have to do all on their own. Thus, the businesses do not need to worry about training the freelancers for the particular job or for the basic rules of the company, which they need to do in the case they hire full-time office staff.
And even if the freelancer is not able to do the job or needs training, businesses have the option to hire another freelancer. This flexibility lets the businesses save on the training costs.
Businesses can contribute towards the environment
Hiring freelancers mean no need for commuting from home to office and vice-versa. This not only saves the time of the freelancers but also results in less consumption of the fuels and less traffic on the roads. These factors further bring a reduction in the environmental pollution and also, contribute towards decreasing the number of accidents.
Thus, by on-boarding more freelancers, the companies can contribute towards the betterment of the environment, which is quite essential in this era.
How to choose the right freelancer?
There is a range of different platforms the businesses can hire freelancers from. But with a pool of freelancers, it becomes hard for them to pick the right talent.
In such a scenario, what businesses can do to assure they are hiring the right talent is going through the metrics and reviews of the freelancers they are considering for the job. After a thorough analysis and comparison of their profiles, skills, and projects undertaken, they can easily find the best talent for their project.
However, the process does not end there because there is no surety that a freelancer would do the job effectively. So, businesses can take a better decision and remain on the safe side by first assigning a smaller job to the freelancer they think fits their job requirements. And they can go further by assigning bigger projects if they are happy and satisfied with his work. Otherwise, they still have the choice of hiring a better one.
Though the workforce is shifting towards freelancing, their efforts would not be much fruitful unless businesses recognize their talent and embrace them. It is clear from the above-given reasons that businesses can get a number of benefits and improve their productivity without any need of expanding their budget in the case they on-board freelancers. So, it is just the businesses that need to think about the gig economy and make a decision.
Vulpith Blog Admin, Jul 16, 2018
5 Ways AI Can Immediately Optimize the Operations of Your Business
The use of Artificial Intelligence in business setups isn’t something that is out of the ordinary, yet many business owners and entrepreneurs still struggle to adopt innovative AI tools in their business operations.
While the tech sector, manufacturing sector and to a smaller extent the financial sector have successfully been able to incorporate different representations of AI into their systems, the innovation is still a fairly new concept for many in the corporate field. With the AI market share projected to reach an impressive $50 billion in 2020, investments in the field are at an unprecedented high.
The influence of AI on the performance of any corporate entity is massive, as it guarantees a highly optimized process that yields the best outcome. Whether a business uses AI in the form of an application or as hardware capable of performing various tasks, the apparent benefit of integrating the tool into a corporate operational setup is increased efficiency.
AI can improve the productivity of a business, and of course, boost its revenue in the process. The 5 methods discussed in this article are the most apparent in a virtually unending list.
It instills business intelligence
Most often times, at least in the past, key business decisions are usually taken after intuitive input that is based on vague evidence. This is, however, not a sustainable method of achieving growth with most competing entities now applying AI analytic tools that are able to perform in-depth analysis of business performance and generate flawless results that can then be used to adopt new policies.
The data that is collated by the AI tool is usually massive and composed of very valuable information that needs to be properly interpreted before administrative action can be taken. There are AI tools that are capable of conjuring advanced algorithms for the sole purpose of converting very complex data into a discernible report.
AI also ensures that companies and businesses can accurately calculate their KPIs; and hence, deduce their financial situation.
Using AI for assessing the overall health of a business is a no-brainer since it doesn’t only ensure the delivery of accurate results, it also guarantees the adoption of a suitable solution for any lingering challenge.
It drastically improves the marketability of your business
Marketing is a vital aspect of a business’ operation that requires tactfulness and a bit of ingenuity to be successful. With digital marketing now being the most exploited marketing channel for both start-ups and established businesses, the incorporation of AI into its execution has become widely accepted as the most effective way to use the medium.
In the social networking site, Facebook, AI is used when carrying out a marketing campaign for a product that is specifically targeted at a group of users. Using Facebook bots to analyze its users, one can effectively narrow the target audience for the marketing campaign and at the same time increase the chances of generating sales.
There are also AI tools that can carry out outreach campaigns via email and successfully convert a lot of generated leads. This medium is most effective for B2B marketing since it is easy for the AI tool to retrieve email addresses from search engines. The bots are also able to streamline their client search, by focusing on the email addresses of businesses that belong to the niche being targeted by the primary business.
When it comes to the marketing of local businesses, AI can be used to modify the target audience of the ad to streamline the client search to those that are located in the locale of the business.
Improve customer assistance and service
The remarkable success of AI-centred virtual assistants in tech innovations like Apple’s Siri and of course, Microsoft’s own Cortana, has provided enough evidence that chatbots and other forms of AI assistance tools do indeed have a place in business operations.
Whatever the niche of business is, it can be effectively overseen from the customer service standpoint with the aid of very efficient chatbots and a collection of virtual assistance tools. This doesn’t only guarantee a reply to every customer query; it also ensures that all queries are attended to regardless of the time they are sent.
Freelance platforms also integrate AI tools into their customer service. While some help users to easily find freelance work by consistently sending job updates, others notify users of opportunities to practice freelancing online.
Automation of business operations
Since most of the business operations involve the routine completion of assigned tasks and performance of specific duties, the best way to bring about an increase in efficiency is by implementing automation, which can only be accomplished with the use of AI.
Automation is basically the continuous execution of a business’ operation without any delay or interruption. It is a feature that is common to many internet businesses including freelancing websites like Vulpith.
Simple tasks like sending response emails, notifying customers about the availability of a product, and of course, the actual sale of products can be automated to increase the efficiency of service delivery and reduce the occurrence of errors.
Automation has been proven to optimize the performance of a business, and this most often ends up leading to an increase in the revenue generated.
Enforces uniformity in the operation of the business
As a brand that provides a service or delivers a product, uniformity is a watchword that is vital to the success of a business. This is simply because uniformity in the delivery of service ensures that customer expectation is always met, and alterations do not occur.
The application of AI to the operation of a business guarantees uniformity since the AI tool is programmed to always function in a particular manner, thus, ensuring consistency in service delivery.
AI has become an important tool for businesses who wish to optimize their operations as well as their performance, and as more innovative tools continue to be developed, it is not far-fetched to see a business’ entire structure being completely centered on AI.
The operation of a business should always remain optimized to improve productivity and boost revenue, and the incorporation of AI into the operation of a business is the fastest way to achieve this goal. How AI optimizes the business operations is further elaborated in this post.
Vulpith Blog Admin, Jul 13, 2018
6 Costly Mistakes That Will Hurt Your Site’s Search Engine Ranking
SEO is quite critical to the success of a website, and of course, neglecting it for whatever reason is a costly mistake that will hurt the search engine ranking of a website. Lots of webmasters and site owners spend tons of money on perfecting various SEO strategies to finally attain the Eldorado of web venture — which is unlimited traffic. There is, however, no guarantee that any of the SEO strategies used will have positive outcomes, particularly if certain erroneous steps are taken.
If you want your website or blog to stand a chance of achieving its SEO goals, then there are certain mistakes that you must avoid otherwise you risk hurting your site’s search engine ranking and ruining your chances of boosting the traffic that it generates.
The 6 mistakes discussed in this article are the most obvious among the numerous erroneous steps that hurt a site’s search engine ranking.
Using Duplicate Content or Content that isn’t 100% Original
Apart from the fact that using duplicate content on your website ruins the experience of the prospective readers, it is also an SEO offense that is guaranteed to be penalized by search engines.
Since the release of the Penguin 2.0 rule manual by the internet’s biggest search engine platform, Google, its algorithm has been effectively set to target and penalize sites that make use of duplicate content that is already in use on another website.
There is simply no reason for you to lazily copy articles and write-ups that belong to other websites and blogs and portray them as yours. If you do not possess the expertise to craft decent content for your web platform, then you should consider hiring a writing expert who works as a freelancer.
Stuffing Keywords to Achieve Search Engine Ranking
It is a relief that Google has taken a stand against the irritating habit of stuffing keywords in the texts of an article, all in the name of SEO. Not too long ago, it wasn’t unusual to see the first page of the search engine’s result pages filled with sites that simply stuffed numerous keywords together without focusing on the quality of the content being used.
Most of the articles in these sites are basically incoherent ramblings that have been padded with several potent keywords all for the sake of achieving respectful search engine rankings.
This is, however, not the case anymore, as Google has been able to see through such an act of deception and aptly penalizes any site that chooses to engage in this malpractice.
To be in the good books of Google with regards to the placement of keywords, you must find the right balance between SEO and content clarity. In fact, the clarity and relevance of your content hold more weight than whatever keyword integration you intend to implement.
Link building is a regular SEO practice that has been proven to function effectively and leads to a much-improved search engine ranking. There are, however, two ways this practice can be carried out, which are the white-hat method and the black-hat method.
The white-hat link building method principally involves the use of guest posts to gain back-links to a website. This is a natural method of placing links that search engine giant, Google, has no problem with. The black-hat link building method, however, involves purchasing links for the site in other to achieve the desired SEO goals.
Using the black-hat method is guaranteed to result in a penalty from Google, which may lead to a demotion in search engine rankings or worse —de-indexing of the site.
There is only one right way of earning links to your website or blog, and it is through active collaboration with the sites you intend to get back-links from.
Placing Too Many Links in the Site’s Content
While it is alright to have a few citation-links to authoritative sites for the purpose of improving your site’s reputation, you should never willy-nilly add links to your site’s content just because you want it to rank higher on the search engine result page.
Depending on the word-count of a write-up, the average number of links that is appropriate for SEO purpose is 3-4. Anything more than this, unless the article is over 2000 words, is considered too much and risks the wrath of Google.
While adding too many links is considered unethical, linking to a landing page that is irrelevant to the subject of the article and the anchor text, in particular, is fraudulent and is guaranteed to get your site penalized by the search engine.
Linking to poor quality and spam sites is also an erroneous practice, that should never be engaged in unless you wish to destroy all your hard work by being at the receiving end of a penalty from Google.
Focusing Solely on Short Tail Keywords
Many site owners pay too much attention to using short tail keywords in their attempt to optimize their sites for search engine rankings. This is wrong since the competition for short tail keywords is so massive that you are unlikely to be ranked higher for it, regardless of the strategies you use to make it happen.
Long tail keywords, consisting of 3 or more words, are your best bet for achieving high search engine rankings regardless of the niche your site belongs to. This is because they are more specific in action and tend to target sets of words that are often entered as queries by web visitors using search engine platforms.
Using Irrelevant Content
If your content isn’t duplicated yet still fails to be relevant, then it isn’t going to have any impact on your SEO strategy. Only relevant content that provides valuable information can keep web visitors. If the web visitors find out that the article is basically useless, then it leads to incredible bounce rates that will certainly ruin your site’s search engine status.
Though an SEO strategy is critical to the success of a web platform, it is important to know that if it is wrongly executed, it will surely lead to a catastrophic outcome for the website or blog.
There are certain decisions you take concerning your website or blog that may negatively affect your SEO effort. These mistakes aren’t only detrimental to the site’s search engine rankings; they also affect your site’s appeal to new visitors. Here are the 6 mistakes that are guaranteed to hurt your site’s search engine rankings and ruin your chance of improving its traffic.